Punch Taverns has upgraded the online resource it provides to licensees as part of its ongoing efforts to help them drive trade and build sustainable businesses.
 
The site, previously known as ‘The Retailer Room’, has been renamed Your Place and includes a range of enhanced features such as more content in easy-to-find sections, quick links to the newest information, a range of downloadable resources and the latest Brulines information.

Punch’s operations director Kevin Georgel explains: “The layout is much more user-friendly and there are a range of new resources such as virtual versions of all of Punch’s ‘How To Guides’; which provide lots of information, ideas and tips to help licensees promote their businesses and maximise their profitability.

“The site will also be regularly updated with the latest news and information, including training courses and the latest promotional offers,” adds Kevin.

Other new sections include ‘Your Finance’ which contains details on cash flow management, break even and retail pricing. Licensees can also access Punch’s Design and Print service online and design their own banners, posters and tent cards using templates.

Simon Patmore, licensee of the Squirrel, Stratford-upon-Avon comments: “I use the online Design and Print resource all the time – it’s quick and simple to use so definitely makes life easier.  I can upload my own concepts or overwrite the template designs provided.”

“I’m looking forward to trying out ‘Your Place’ and finding out what new resources are available. I don’t think some licensees really realise the benefits.  If they can get online, they should definitely have a look!”

Automated registration has also been introduced which means licensees can gain access to the site in seconds. It is already receiving over 100,000 hits per month and Punch is encouraging more licensees to log on.

Kevin continues: “We are always looking for ways to improve the support we provide to our customers.  Your Place is a fantastic resource and forms part of our ongoing drive to focus on our pub customers.”

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